Privacy policy

We appreciate your interest in our website. Protecting your personal data is very important to us. In this privacy policy, we inform you about the type, scope, and purpose of processing personal data when you use our website, in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation, including Quebec's Act respecting the protection of personal information in the private sector (Law 25).

1. Responsible Party

The entity responsible for data processing on this website is:

AMScale LLC
15442 Venture Blvd STE 2011706
Sherman Oaks, CA 91403
United States

Email: hello@byjuniperlane.com
Telephone: +1 672 202 6326

Our online store operates under the shop name Juniper Lane and primarily supplies goods to customers in Canada.

2. Access Data / Hosting

When you visit our website, data (so-called server log files) is automatically collected, which your browser transmits to our server or to Shopify:

Visited page
Date and time
Amount of data transferred
Referrer URL
Browser type and version
Operating system
IP address (shortened/anonymized)

Legal basis: Legitimate interest in the stability and functionality of the website (PIPEDA Principle 4.3).

Our website is operated by:

Shopify International Ltd.
2nd Floor Victoria Buildings
Haddington Road
Dublin 4, D04 XN32
Ireland

Further information on Shopify's data protection practices can be found here:
https://www.shopify.com/legal/privacy

3. Cookies & Consent Management

Our website uses cookies to provide features and improve the user experience.

Types of cookies:

Essential cookies (e.g. shopping cart, checkout functions)
Functional and statistical cookies (Shopify Analytics)
Marketing cookies (only with consent)

Legal basis:

Essential cookies – necessary for contract performance (PIPEDA Principle 4.3)
Statistical cookies – legitimate interest (PIPEDA Principle 4.3)
Marketing cookies – consent via cookie banner (PIPEDA Principle 4.3; Quebec Law 25 Art. 9)

You can disable cookies in your browser at any time; however, this may lead to functional limitations.

4. Making Contact

When you contact us via our contact form or by email, we process your information solely to handle your request.

Legal basis: Pre-contractual or contractual measures and legitimate interest in general communication (PIPEDA Principle 4.3).

Data will be deleted as soon as your request has been fully processed, unless statutory retention periods apply.

5. Customer Account & Orders

When you open a customer account or place an order, we process the following data:

Name
Billing and delivery address
Email address
Phone number (optional)
Order data

Legal basis: Performance of a contract (PIPEDA Principle 4.3).

Data is stored in accordance with applicable commercial and tax law requirements and subsequently deleted.

6. Payment Processing

Payments are processed via Shopify Payments, a payment service provided by Shopify. For this purpose, the following data may be transmitted:

Name
Billing address
Payment details
Order information

Legal basis: Performance of a contract (PIPEDA Principle 4.3).

We do not store full payment details on our own servers. Further information can be found in Shopify's Privacy Policy:
https://www.shopify.com/legal/privacy

7. Shipping & Logistics

To deliver your order, we transmit the necessary data (name, address, and telephone number if applicable) to our warehouse or shipping partners.

Legal basis: Performance of a contract (PIPEDA Principle 4.3).

8. Analysis & Statistics

We use basic Shopify analytics features to optimise our website (e.g., page views and visitor numbers). The data collected is anonymized and not personally identifiable.

Legal basis: Legitimate interest in improving our website (PIPEDA Principle 4.3).

We do not use Google Analytics, Facebook Pixel, or Google Ads tracking unless you explicitly consent via our cookie banner.

9. Your Rights

Under PIPEDA and applicable provincial legislation, you have the following rights:

Right of access – You may request a copy of the personal data we hold about you
Right to rectification – You may request correction of inaccurate data
Right to erasure – You may request deletion of your data, subject to legal retention obligations
Right to withdraw consent – You may withdraw consent at any time, without affecting the lawfulness of prior processing
Right to lodge a complaint – You may file a complaint with the Office of the Privacy Commissioner of Canada (OPC) at www.priv.gc.ca

Requests may be sent to: hello@byjuniperlane.com

10. Storage Duration

Personal data is stored only as long as necessary for the respective purpose or as required by statutory retention periods under Canadian and applicable law.

11. Cross-Border Data Transfers

As our business operates internationally, your data may be processed or stored outside of Canada (including in the United States and China for warehouse operations). We ensure that appropriate safeguards are in place in accordance with PIPEDA Principle 4.1.3.